YETI - Color Campaigns
We have worked directly with YETI to build out a number of assets to help support their color campaign launches.
Each color is inspired by a different location that tells it’s own unique story. Whether it’s remote desert landscapes or a camp site in the wild, YETI’s creative team goes above and beyond to capture the true spirit from these locations with rich visuals and incredible storytelling. Our job is to add to this collection of work by coming up with dynamic 3D environments that not only compliment their campaign, but can also showcase their diverse product line in various perspectives.
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Creative Director: Chapman Bullock
Agency Director: Paulie Dery + Ginny Golden
Agency Art Directors: Alice Du, James Walker
Agency Producer: Arlo Rosner, Christina TraffordProject Leads:
Lars Snelders
David Padilla
Edu Torres
Diego Cavallaro
Verso -
Concept, Design, Environment Build, Animation, Creative Direction, Product Rendering, 3D Scan